David Baker

Technical Director

Specializing in Ecommerce and Mobile Development

Digital for Cactus Jack, KKW Beauty, Yeezy, Blonded, etc

2016 - 2022 Current

Head of Digital for Travis Scott's music and merchandise brand, Cactus Jack.

Responsible for online operations of all music, merch, and sneaker launches.

2017 - 2020

Head of Ecommerce for Kim Kardashian's D2C brands, KKW Beauty and KKW Fragrance.

Ecommerce strategy, launch operations, web & mobile development.

2013 - 2020

Head of Ecommerce for Kanye West's music and fashion empire, YEEZY.

Responsible for all music, fashion, and sneaker launches for 7 years.

2005 - 2022 Current

Freelance Digital lead for fashion and entertainment brands, specializing in ecommerce.

Clients include Cactus Plant Flea Market, JJJJound, Frank Ocean, Tribeca Film, etc.